Did you know that you can now make money as an ‘influencer’ on Instagram? If not here’s how it works:
Brands pay agencies money to seek out influencers (individuals who produce high quality content and have a large following of real, engaging users). They then offer them a product free of charge, which they would like, promoted on their feed. The agency then organises a deadline with the influencer and awaits their content, submitting it for approval to the brand. If they like it then the post is published and the brand then pays out. It’s that simple. So if you have the ability to take stunning photos and can build followers quickly you can start making some serious money on Instagram. Many people are now involved in influencer marketing and one way in which you can tell is that their hashtags at the end of the post will include #ad.